Puma - Women’s Spring/Summer 2020

For Puma Women’s SS20 Collection preview we created an immersive experience. HERE NOW was a 1-day event that asked women in New York, and inspired women around the world, to reclaim their minds, protect their energy, and be unapologetically obsessed with exploring and connecting. 

Without expectation or interruption. 

The experience was swimming in PUMA shoes and PUMA style as they skated, gave speeches, painted, danced and debated in head-to-toe PUMA.

Role: Creative Director